Win Of The Week | The Brinkwire blog

Win of the Week: Good Relations

Posted on 16. Oct, 2009 by Andrew.

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The Win of the Week gets picked up by Good Relations for landing the £400k consumer brief for the mobile phone maestro Nokia.
Good Relations, part of Bell Pottinger, takes the business from Lexis and beat off six other agencies for what might be one of the largest wins of the year. The interesting pitch included [...]

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Win of the Week: 360 Degrees

Posted on 02. Oct, 2009 by Andrew.

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Ah! Tea!
There’s certainly time for a cuppa over at 360 Degrees. They’ve been lucky enough to win the PR account for Twinings.
PRWeek describe the pitch as “non-competitive” which I take as “no other agency involved” which implies 360 Degrees had already impressed the tea leaves off Twinings. Even more reason for a pat on the [...]

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Win of the Week: Porter Novelli

Posted on 18. Sep, 2009 by Andrew.

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Our prestigious Win of the Week goes out to Porter Novelli. How could we not? The huge PR firm has landed the role as agency of record for the 2009 BlogWorld & New Media Expo in Las Vegas this year.
As blogging fans we’re deeply jealous of anyone who gets to go near BlogWorld!
Here’s some gushing [...]

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Win of the Week: Unity

Posted on 04. Sep, 2009 by Andrew.

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Unity step up to the podium for the Win of the Week as the agency has successfully won CafeDirect large PR business. How large? Matt Cartmell suggests it may be a six figure sum.
CafeDirect face a challenge from the supermarkets who are marketing their own push into fair-trade with their own products and from the [...]

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Win of the Week: Synergy

Posted on 28. Aug, 2009 by Andrew.

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This week we reach out to Synergy who’ve won work with Bupa to promote the Great Run Series.
PRWeek reports the competitive pitch resulted in a victory for Synergy who’ll now work along with Bupa’s in-house team.
The task the PR agency faces is to improve and increase Bupa’s credibility among the runners in the Great Run [...]

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Win of the Week: Taylor Herring

Posted on 21. Aug, 2009 by Andrew.

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Taylor Herring takes home Win of the Week for landing a six figure account with Walt Disney Studios’ home entertainment division for UK and Ireland.
Taylor Herring’s victory brings to an end the 19 year run held by Consolidated on the print side of the business.
Disney’s Liz West, Vice President of Global Publicity, called the ppitch [...]

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Win of the Week: Firefly for James Caan

Posted on 14. Aug, 2009 by Andrew.

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It’s Friday so let’s welcome you to a new Brinkwire blog feature – win of the week.
First rule – PR agencies considered for “Win of the Week” don’t have to a Brinkwire client, using our news hub to encourage press release distribution to savvy news bloggers and social media adepts, but we’d like it if [...]

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