Peugeot gives PR keys to a search marketing agency

Posted on 28. Aug, 2009 by Andrew in PR

European car superstar Peugeot has become the latest big name brand to bring in a digital agency to run their online and social media strategy.

Peugeot ran a four-way pitch between Refreshed Media,OMD, Universal McCann and ClickThrough Marketing and awarded the victory to the search specialists ClickThrough.

It is believed that the campaign will include Peugeot’s van range as well as their cars and include their many dealerships around the country. Later this year Peugeot will launch their new 2008 Crossover.