Win of the Week: Taylor Herring

Taylor Herring takes home Win of the Week for landing a six figure account with Walt Disney Studios’ home entertainment division for UK and Ireland.

Taylor Herring’s victory brings to an end the 19 year run held by Consolidated on the print side of the business.

Disney’s Liz West, Vice President of Global Publicity, called the ppitch as part of her efforts to build a more cohesive strategy for media relations.

Disney (WDSHE) were clearly impressed by Taylor Herring and Lydia Rodrigues said; “The PR needs of WDSHE are unique compared to other studios. We require solid credentials in entertainment – in particular the possibilities and limitations that exist for home entertainment – and an understanding of the importance of balancing this with the powerful brand that is Disney. Taylor Herring’s experience in this area is unrivalled.”

It’s not all bad news for Consolidated who’ll continue to work with Disney on projects and on retainer.

In the meantime; congratulations to Taylor Herring!